Safia Minney MBE Tops Up with TJK’s Compostable Refills 💚
At Tabitha JK Organic Haircare, we believe in more than just beauty—we believe in integrity, sustainability, and meaningful change. That’s why it was a moment of real joy and pride when our founder, Tabitha, heard from someone she has admired for over two decades: the trailblazing ethical fashion icon, Safia Minney MBE.
A Champion of Conscious Living
Safia Minney is nothing short of a legend in the world of ethical fashion. As the founder of People Tree, one of the pioneers in fair trade and sustainable fashion, she’s spent her life championing transparency, social justice, and environmental responsibility. Her influence extends far beyond fashion—Safia is a voice for systemic change, and a mentor for a new generation of ethical entrepreneurs.
For Tabitha, Safia’s work has long been a guiding light. “She’s been a real hero of mine,” says Tabitha. “Safia showed the world that doing things ethically doesn’t mean compromising on quality or creativity—it enhances it. That’s always inspired the way I approach haircare.”
The Eco-Refill Revolution
At the heart of this shared mission is sustainable innovation—and one of our proudest contributions is our fully compostable eco-refill pouches. These pouches are designed for those who want high-performance, luxury haircare without contributing to landfill waste. By refilling your bottles, you’re reducing your environmental impact with every wash. They even fit right through your letterbox.
Safia tops up her favourite products with our eco refill pouches.
"The packaging actually breaks down into lovely organic soils.” – Safia Minney MBE
Tabitha JK Eco-Refills are fully compostable, designed to break down easily in home compost conditions, garden waste collection, community compost schemes and local recycling centres.
Once opened, please decant your refill within 5 days.
Why choose refills?
- Globally, only 9% of plastics and only 35% of all toiletries are effectively recycled.
- In the UK it is estimated that five million tonnes of plastic is used every year, nearly half of which is packaging.
- Reduce carbon footprint, water and waste, helping to protect the planet.
- Better value for money.
Safia's Favourites
Safia Minney MBE loves our Golden Citrus Organic Hair Cleanser and 4-in-1 Conditioner—a powerful, organic duo that gently purifies the scalp and deeply hydrates hair. The Cleanser balances without stripping, while the Conditioner works as a rinse-out, leave-in, scalp moisturiser, and styling cream. Certified organic, eco-conscious, and expertly crafted for luxurious, sustainable haircare.
To receive kind words from someone like Safia—who’s inspired a generation of ethical entrepreneurs—meant everything to Tabitha:
“Safia has been a hero of mine for over 20 years. Knowing she resonates with our products and values feels like the most meaningful recognition we could receive.” – Tabitha James Kraan
It’s more than a compliment. It’s a confirmation that we’re on the right path—helping people and the planet, one ritual at a time.
Organic Hair Cleanser – Golden Citrus
This isn’t just a shampoo replacement—it’s a detoxifying, nurturing experience.
Key Benefits:
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Gently cleanses with natural ingredients like Aloe Vera, Soap Bark, and Argan Oil
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Nourishes the scalp and rebalances oil production
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Perfect for sensitive or colour-treated hair
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Scented with an uplifting blend of Neroli, Tea Tree, Tangerine, Lavender, Myrrh, and Bergamot
This non-foaming formula supports the body’s natural rhythms.
The 4-in-1 Conditioner – Golden Citrus
Another hero in Safia’s personal edit is our 4-in-1 Organic Conditioner in the Golden Citrus scent.
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Traditional rinse-out conditioner
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Leave-in treatment
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Scalp moisturiser
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Styling aid
Infused with: Oat extract, Argan oil, Rosehip, Aloe Vera, and pure essential oils, this product delivers intense moisture and hydration.
Let's untangle a century's worth of damage, together
Both Safia and Tabitha are proof that true beauty comes from authenticity and purpose. Whether in fashion or haircare, the commitment to sustainability is more than a trend—it’s a revolution.
You can help protect our soils and oceans by refilling your bottles. Together, let’s keep leading the way—beautifully, ethically, and organically.
#NurturedByNature #TheSafiaEdit #EcoHaircare #EthicalBeauty